SW to benefit from $10m grants to attract international visitors

South West wineries, cellar doors and tourism operators are being urged to join a new national effort to attract more international wine tourists to our region.

Member for Forrest Nola Marino encouraged local businesses to apply to the Turnbull Government’s $5 million International Wine Tourism Competitive Grants program and work together to develop unique and innovative wine tourism experiences in the region.

“With the support of the Turnbull Government, the wine industry is transforming its marketing efforts and this presents opportunities for South West businesses,” Mrs Marino said.

“These grants will help fund wine tourism marketing campaigns, wine events, infrastructure and innovative products to attract international tourists to the South West region.

“Locally, we know the value of giving tourists a range of great experiences – how we make and enjoy our wine and food here in the South West is a key part of these experiences.

“Our wine regions have great stories to tell!

“There is also the $5 million International Wine Tourism State Grants, which will provide the region’s wine association with funding to invest in international wine tourism research, planning and implementation activities.

“Together, these grants enhance the wine tourism experiences of international visitors—helping grow wine exports and further strengthening the reputation of the region’s wines on the international stage.”

The grants are part of the Government’s $50 million Export and Regional Wine Support Package over three–year strategy to increase the value of wine exports up to a record $3.5 billion and attract an additional 40,000 international tourists to Australian wine regions.

They are administered by Wine Australia.

For more information on how to apply, visit erwsp.wineaustralia.com. Applications close 5pm, Friday, 2 March 2018 ACDT.